Chevy

For nearly a decade, I had the opportunity to help build the Chevy brand into an unstoppable force. Not knowing a thing about the rough and rugged lifestyle of a heavy-duty truck owner, I was able to win some impressive awards with my Chevy Silverado work. (And decided to grow a beard afterward to try and fit in.)

My partner and I were handed the keys to launch the all-new Chevy Aveo. A small car that thinks big, the Aveo launch was one of the biggest in Chevy history.

The Woodward Avenue Dream Cruise is one of the largest auto events in the world. I was fortunate enough to help create the billboards/OOH work for the event.

Over the course of 3 years, my partner and I were in charge of creating the USA Today ads for the Chevy NASCAR sponsorship. To our surprise, Chevy dominated the sport almost every week.